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Australian consumer perception of non-alcoholic beer, white wine, red wine, and spirits

Consumer acceptance of edible coatings on apples: The role of food technology neophobia and information about purpose

Shooting the Economy in the Foot: The Economic Effects of School Shootings in America

The effectiveness of canteen manager audit and feedback reports and online menu-labels in encouraging healthier food choices within students’ online lunch orders: A pilot cluster randomised controlled trial in primary school canteens in New South Wales, Australia

Consumer collecting behaviour: A systematic review and future research agenda

For all to see: social risk and observable complaining on Facebook

Long-term Effectiveness of a Multistrategy Behavioral Intervention to Increase the Nutritional Quality of Primary School Students’ Online Lunch Orders: 18-Month Follow-up of the Click & Crunch Cluster Randomized Controlled Trial

Consumer behaviour and marketing fundamentals for business data analytics

Customer satisfaction with sommelier services of upscale Chinese restaurants in Hong Kong

Low-alcohol wine: a narrative review on consumer perception and behaviour

Brand positioning and its usefulness for brand management: the case of Apple Inc

Factors that influence Hong Kong consumers' purchases of function-oriented personal products

  • Creator: Ho, Kin Yan
  • Resource Type: thesis
  • Date: 2015

How did you make me do that!?: circumventing the activation of persuasion knowledge in consumers, with fluently processed semantic associations

Examining the drivers and brand performance implications of customer engagement with brands in the social media environment

Examining the influence of different levels of sexual-stimuli intensity by gender on advertising effectiveness

An e-retailing assessment of perceived website-service innovativeness: implications for website quality evaluations, trust, loyalty and word of mouth

Examining the effects of website-induced flow in professional sporting team websites

Exploring the relationships between e-service quality, satisfaction, attitudes and behaviours in content-driven e-service web sites

Cross-cultural issues in domestic ethnic marketing: an approach to address a research gap

Studying Chinese generation Y consumers' involvement in fashion clothing and perceived brand status

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